What Does B2C Stand For?

B2C stands for Business To Consumer Electronic Commerce

B2C, or Business To Consumer Electronic Commerce, refers to the transactions and interactions that occur directly between businesses and individual consumers through online platforms. This model encompasses a wide range of activities, including the sale of products and services, digital marketing, customer engagement, and payment processing, all facilitated via the internet. B2C has transformed traditional retail by providing consumers with convenient access to goods and services from various businesses, often enhancing the shopping experience through personalized offerings and streamlined purchasing processes.