What Does FWA Stand For?

FWA stands for Fluorescent Whitening Agent

FWA, or Fluorescent Whitening Agent, refers to a chemical compound commonly used in various industries, particularly textiles, detergents, and paper products, to enhance brightness and improve the appearance of materials. These agents work by absorbing ultraviolet light and re-emitting it as visible blue light, effectively counteracting yellowing and giving fabrics and surfaces a brighter, cleaner look. FWAs are widely utilized in consumer products to enhance visual appeal and maintain the freshness of colors.